SBRnet offers market research and industry news on all aspects of sporting goods, sports equipment, participation, broadcasting, and sports marketing, and offers access to numerous sporting journals in electronic format.

1. To use SBRnet, begin by accessing the main database page from the Library homepage and select the "Articles & Databases" link:

2. Select Sports Business Research Network (SBRnet) from the alphabetical list of databases:

3. The opening page for SBRnet appears in the following screen shot. Most of the information contained within SBRnet can be accessed from the numerous links on the opening page. The section under "Market Research Sport by Sport" will allow you to view market and research data on all the sports listed inside, while the section under "Search Publications" will allow you to search keywords in all publications or one in particular. SBRnet offers full text access to numerous sports related journals:

4. To see market research for a sport, such as baseball, for example, click on the proper link:

5. On the next screen, use the links arrayed under the heading "Market Research" to view different types of marketing information related to baseball, or use the search function under "Publications & Reports" to search through baseball related articles for specific keywords (example: searching for the keyword "attendance"):

6. After running the keyword search for "attendance" in "ALL PUBLICATIONS", the results will appear in the next screen shot. At the top of the screen, you will see the number of results. Below that will be the first ten results with publication information. Click on the link for "MORE" to see the article in its entirety:

In summary, SBRnet is a straightforward to use database and this guide is intended as a brief overview. As always, please see, call (904-819-6331), or email (library@flagler.edu) a Reference Librarian if you need assistance while using any of the Library's resources. We are always happy to help.